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Kirana stores business plan

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Big retailers are openly talking of plans to harness the power of big data, even reporting those in annual reports as part of a long-term strategy. As data becomes increasingly important for enterprises to personalise their products and services for end-consumers, retailers have woken to the immense potential of engaging with kirana neighbourhood stores. Earlier this week, consumer goods giant Hindustan Unilever HUL announced a plan to reach , villages through 10 million stores, ambitiously titled Project Maxima. Each store will target up to a metre radius with exclusive marketing offers, based on local needs — these would be predicted by use of Artificial Intelligence and a whole range of behavioural data from the retailers. With respect to demand fulfilment, process and technology interventions have been used for improving service and efficiencies," said the company in its annual report.
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Battleground kirana: The anatomy of India's raging retail war

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Kirana Shop Project Report Bank PMEGP Mudra Loan

To browse Academia. Skip to main content. Log In Sign Up. Download Free PDF. Project report on Kirana store. Ashish Dalvi. Download PDF.
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How m.Paani is helping kirana stores in India thrive during the Covid-19 lockdown

Kirana store is a platform to cater to the varied needs of the customers. It has a catalogue and a variety of products which is required by different groups of consumers. Additionally, Kirana stores are mostly present at every corner of the street, which makes the competition very high. It will help you have a competitive edge over the competitors. Today, everyone is busy in their life.
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Kirana stores are an integral part of the Indian retail market structure and have an identity of their own. In fact an interesting observation made in India is that despite the steady rise in the number of giant global retail chains and departmental stores, the popularity of the neighbourhood Kirana stores is still intact. A kirana store is a small, neighborhood store that displays and sells a variety of items right from groceries like grains and pulses to sanitary items like soaps, shampoos, detergents to processed foods, frozen foods, edible items and a lot more. The humble Kirana stores have stood the test of time and even the popularity of e-commerce websites has not affected their business.

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